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After your change is approved in SMGS by the Change Control Board (CCB), you will be provided with a staging location for your deployment package. Navigate to the production release pipeline, select Edit and change the staging variable value to the value provided by CCB.
Save your change and rune the release. This will push the on-premise zipped packages to the staging folder.
It is also common practice for the change owner to include a copy of the deployment plan for the web team in the staging folder for the attention of the web deployment team. This is also an opportunity to make any necessary changes because at this point the plan in the SMGS ticket can no longer be modified.